1. Articles in category: How To

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    1. How to Get the C-Suite to Respond to Your Emails

      How to Get the C-Suite to Respond to Your Emails

      Have you set your sales goals for 2016 yet? Do you want to increase sales by an extra 30% by targeting a new industry? Or maybe you want to land a meeting with a CEO from one of the fastest growing companies in America?

      You can achieve all this and more by learning how to use cold email to fearlessly start conversations with decision makers and C-level executives.

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      Mentions: B2B
    2. Demystifying the Numbers behind Salesforce.com’s AppExchange

      Demystifying the Numbers behind Salesforce.com’s AppExchange

      Endless material has been published about how to list on the AppExchange and around native apps, Salesforce 1 ready apps, lightning ready apps, managed packages etc. All hugely important, but I’m not diving into the weeds here. The AppExchange has just flown past a much more important milestone than it’s 10th birthday. 3.5 million app installs. 

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    3. There's a reason why Salesforce CEO Marc Benioff is the loudest Fortune 500 CEO on Twitter

      There's a reason why Salesforce CEO Marc Benioff is the loudest Fortune 500 CEO on Twitter

      According to a new report by CEO.com, Marc Benioff is the most active CEO on Twitter among all Fortune 500 CEOs. He shares 5.55 tweets per day, which is almost 30 times more than the average rate for other Fortune 500 CEOs, it said.

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    4. Salesforce webcast January 21: Effectiveness Meets Efficiency: How Successful Leaders Manage Both

      Salesforce webcast January 21:  Effectiveness Meets Efficiency: How Successful Leaders Manage Both

      Salesforce exclusive webcast series with industry leaders.  As leading management thinker Peter Drucker put it, “There is nothing so useless as doing efficiently that which should not be done at all.” Join Laura Stack, best-selling author and noted authority on productivity, for a deep dive into her latest thinking on the intersection of effectiveness and efficiency.

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      Mentions: Salesforce Apttus
    5. Meet the 20 Tech Insiders Defining the 2016 Presidential Campaign

      Meet the 20 Tech Insiders Defining the 2016 Presidential Campaign

      Nothing related to Salesforce but topical and many on the list you would not expect.  This is the election when Silicon Valley finally upstages the old 20th-­century power structure and seizes control of the political game. The post Meet the 20 Tech Insiders Defining the 2016 Campaign appeared first on WIRED .

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      Mentions: Apple House Cisco
    6. Salesforce Trailhead Guides Nonprofits to Success

      Salesforce Trailhead Guides Nonprofits to Success

      Have you hit the trail with Trailhead, Salesforce’s fun, interactive learning path? It is a great way to learn more about Salesforce while earning badges and points (if you’re into that kind of thing). And Salesforce.org recently created the first trail specifically for nonprofits; Nonprofit Trail – Fundraising. This trail currently has two modules; Fundraising Basics and Donation Management. 

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    7. Salesforce Mobile SDK 4.0: Flexible Libraries for Native and Hybrid App Development

      Salesforce Mobile SDK 4.0: Flexible Libraries for Native and Hybrid App Development

      Salesforce is proud to release the latest Mobile SDK to our development community. Over the last few years, we have seen a tremendous shift in tools used for mobile development. To best serve our community, we completely decoupled core SDK components, and migrated as much of the library distribution CocoaPods and Gradle to embrace the latest best practices. 

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    8. Top Five Predictions for the Cloud in 2016

      Top Five Predictions for the Cloud in 2016

      As the new year approaches, I predict that 2016 is going to be an incredible year for the cloud. Cloud communications solutions will offer more efficiency, flexibility, and data than ever before. Alongside that growth, cloud security solutions will become increasingly important. Also, collaborations tolls will become an increasingly integrated part of how we do business. 

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      Mentions: Gartner
    9. How to Convince Your Management to Implement Salesforce

      How to Convince Your Management to Implement Salesforce

      Tips to help you convince your organization's management that implementing Salesforce is the right move for your nonprofit. Be prepared by doing your research, citing use cases and presenting findings from other organizations using Salesforce.

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    10. Lynn M. Vojvodich Named to The Priceline Group's Board of Directors

      Lynn M. Vojvodich Named to The Priceline Group's Board of Directors

      Ms. Vojvodich, who has served as the Chief Marketing Officer of salesforce.com, since 2013, leads the company's global marketing organization and is responsible for driving market leadership, global awareness, demand generation, strategic events and communications. Prior to her role at salesforce.com, Ms. Vojvodich served as a partner at Andreessen Horowitz where she helped companies build their go-to-market strategies.

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    11. Salesforce is in talks for a $600 million acquisition of SteelBrick

      Salesforce is in talks for a $600 million acquisition of SteelBrick

      Salesforce is reported to be in talks to acquire SteelBrick, a sales software maker that recently raised $48 million in Series C funding, according to a report by The Information's Steve Nellis.  The report, citing an anonymous source, said the company was valued at roughly $250 million in its last round of funding, and the deal would be mostly in stock.

      Salesforce declined to comment.

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    12. @Salesforce.org - So Many Great Events This Week for Nonprofits

      @Salesforce.org - So Many Great Events This Week for Nonprofits

      Salesforce.org, formerly the Salesforce Foundation, has webinars and other events geared towards nonprofits most days this week starting at 1:00pm PST today! Don't miss the Trailhead webinar this Thursday.  Check out all events at http://www.salesforce.org/events/

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    13. Singapore Management University to offer Salesforce Academic Alliance Programme next year

      Singapore Management University to offer Salesforce Academic Alliance Programme next year

      From May 2016, the Singapore Management University will be offering the Salesforce Academic Alliance Programme as part of its School of Information Systems' (SIS) enrichment courses.  Under the programme, SIS students will learn how to manage customer accounts using Salesforce Sales Cloud.

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    14. What the future of social media means for the brand strategies of Vice, BBC and Salesforce

      What the future of social media means for the brand strategies of Vice, BBC and Salesforce

      Social media is constantly changing but unlike other marketing disciplines there’s no theory of everything that defines it. If marketers are to understand how to properly tie these communities together then there are five issues Vice, BBC and Salesforce outlined at We Are Social's Think Forward event that brands must address.

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    15. Salesforce Spring '16 Sandbox Preview Instructions

      Salesforce Spring '16 Sandbox Preview Instructions

      The Salesforce Spring ‘16 release is quickly approaching and soon you'll be able to take advantage of exciting new features and functionality! If you are a Sandbox customer, you have the opportunity to get early access to Spring ‘16 in your Sandbox and test new customizations and features before your production organization is upgraded.

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    16. The Nonprofit Starter Pack Community Sprint

      The Nonprofit Starter Pack Community Sprint

      On October 22nd and 23rd, almost 60 passionate folks gathered in Seattle (and a handful more, remotely) for the latest Nonprofit Starter Pack Community Sprint. We came together to spend two full days focused on making the Nonprofit Starter Pack even more awesome — and nothing else.

      By: Beth Breisnes, Salesforce MVP and Consultant at Bigger Boat Consulting

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      Mentions: Sfdc Sprint
    17. Devs - Create a Lightning Component for Drag-and-Drop Profile Pictures

      Devs - Create a Lightning Component for Drag-and-Drop Profile Pictures

      Lightning Components and App Builder make it easy to customize Record Home Pages (pilot feature in Winter 16). Sometimes a simple component can add a lot of value to a page by streamlining a common task.

      In this article I share a simple ProfilePicture component that allows you to upload a profile picture using drag-and-drop, and display it on the Record Home page. It can be used for Accounts, Contacts and other objects.

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