1. Articles in category: Dreamforce 2015

    1-24 of 70 1 2 3 »
    1. Digital platform more than taxi service: Uber as app economy paradigm?

      Digital platform more than taxi service: Uber as app economy paradigm?

      No photography is allowed at Uber’s headquarters in San Francisco, as a group of journalists from outside the US discovered on a visit on the eve of this year’s Dreamforce, Salesforce’s annual customer and partner event. 

      At Dreamforce itself, Uber’s founder, Travis Kalanick, came across well – as a thoughtful, somewhat shy individual. But during a “fireside chat” with Salesforce founder and CEO Mark Benioff, he had a story to tell...

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    2. Acumen Solutions Announces Integrated Sales Forecasting—a Salesforce Fullforce Solution for Manufacturing

      Acumen Solutions Announces Integrated Sales Forecasting—a Salesforce Fullforce Solution for Manufacturing

      Acumen Solutions leverages Salesforce’s social, mobile, cloud and data science technologies to accelerate business transformation for customers in manufacturing. Acumen Solutions, a global cloud consultancy, announced the release of Integrated Sales Forecasting—a Salesforce Fullforce Solution for Manufacturing.

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    3. Technology for Clothing Suits George Zimmer Just Fine

      Technology for Clothing Suits George Zimmer Just Fine

      We love us some @GeorgeZimmer.

      “We use Salesforce pretty aggressively on the zTailors side. We leverage Heroku, but on Generation Tux we do Docker and whatnot,” he said. “On zTailors, we use Salesforce for customer care, then we have a homegrown solution for organizing logistics for the tailors."

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    4. Lanyon - one of the tech companies that make Dreamforce possible

      Lanyon - one of the tech companies that make Dreamforce possible

      Lanyon, a global leader in meetings, events and travel software, held its first "Lanyon Live" customer conference in their hometown of Dallas on October 26 - 28. With a speaker lineup that included industry leaders from Cisco, IHG, Uber, Salesforce, GSK as well as others, hundreds of attendees had the opportunity to hear from and connect with some of the most respected and influential companies in the world.

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    5. Why B2B Software Should Be Built Around the Customer Experience

      Why B2B Software Should Be Built Around the Customer Experience

      The consumerization of IT has changed the game in the business-technology industry. From product development to deployment to support, users have had to recalibrate their standards for their user experience.

      Nowhere is this knowledge more key than on one of tech marketing's biggest stages: Dreamforce. This "Super Bowl of Software," held annually in San Francisco and attracting well over 150,000 attendees in September of this year, represents a community of business software users that exemplify these key shifts in the tech industry. 

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    6. Celebrate the Year of the Awesome Admin (or How Users and Stakeholders Can Win Their Salesforce Admin’s Heart)

      Celebrate the Year of the Awesome Admin (or How Users and Stakeholders Can Win Their Salesforce Admin’s Heart)

      There are many blogs out in the Salesforce ecosystem about being an Admin, a Developer, a Partner or other Salesforce Professional, but very few to provide tips and tricks to the Users and Stakeholders. Not any more! 

      With Dreamforce 2015 celebrating the Salesforce Awesome Admin, we thought it would be timely to share with our fellow Users and Stakeholders some tips and tricks to celebrate your Salesforce Awesome Admins and improve your own influence on the evolution of Salesforce systems that affect your work and life every day. 

      Thanks @Cloud4Good!

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    7. FieldAware's Mobile Field Service Automation Applications Now Available On The Salesforce AppExchange

      FieldAware's Mobile Field Service Automation Applications Now Available On The Salesforce AppExchange

      @FieldAware, a leader in made-for-mobile, cloud-based field service automation solutions, has launched its mobile application on the Salesforce AppExchange. FieldAware's mobile application on the Salesforce AppExchange provides customers with an enterprise-class solution for automating and optimizing field service operations. 

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    8. 5 Big Ideas for Building Philanthropy Into Your Company's DNA

      5 Big Ideas for Building Philanthropy Into Your Company's DNA

      Any veteran of Dreamforce knows that our community gives back in a big way. This year was no exception with 1 million books donated to libraries and schools around the world, 3,500 kits packed for Project Night Night to support homeless children, 325 students learning to code on site, 75 vets participating in mentoring sessions with executives -- and not to mention 10,000 individuals from nonprofits and universities discovering how they can power their mission with Salesforce.

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      Mentions: Dreamforce
    9. Study Finds Sales and Marketing Wasting 50% of Time and Money on Leads

      Study Finds Sales and Marketing Wasting 50% of Time and Money on Leads

      FOSTER CITY, Calif. -- Corporate sales and marketing executives agree that at least 50% of their sales effort and 50% of their lead generation budget is wasted on leads that are never contacted, according to a survey at Dreamforce by Conversica, the leading provider of lead engagement software for marketing, inside sales and sales.

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      Mentions: Dreamforce
    10. YouTube's Wojcicki, Actress Jessica Alba Discuss Daughters, Diapers & Diversity in Tech

      YouTube's Wojcicki, Actress Jessica Alba Discuss Daughters, Diapers & Diversity in Tech

      In today's world, having two kids and a full-time job is a lot for most women to handle. So when I listened to YouTube CEO Susan Wojcicki talk about how she manages raising five kids -- ages 8 months to 15 years old--- while running a multi-billion dollar company, I wanted to bow down and kiss the ground on which she walks. 

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      Mentions: Dreamforce
    11. Dreamforce in context

      Dreamforce in context

      At diginomica, doing things halfway ain’t our style (yeah, we might be half-assed from time to time, but we’re never halfway). With four aces on the ground in San Fran (Jess, Stuart, Phil, Derek), and one manning the web flight deck (Den), we were all over Dreamforce 2015. I couldn’t do justice to all that reportage, so I’m just gonna pick my faves. But if you fancy the full rundown, check our complete Dreamforce 15 coverage – with more analysis still flowing in.

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    12. Part 5: Western Union on Sales Cloud, Marketing Cloud and Community Cloud – Dreamforce 2015 Keynote

      Part 5: Western Union on Sales Cloud, Marketing Cloud and Community Cloud – Dreamforce 2015 Keynote

      Alex Dayon, President Products, Salesforce and Lynne Vojvodich, EVP and CMO, Salesforce Present a vision of how Western Union might use Sales Cloud, Marketing Cloud and Community Cloud. Salesforce CEO and Chairman Marc Benioff talks with Hikmet Ersek, CEO, Western Union.

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