1. Salesforce's 2017 will be headlined by its Lightning experience for managing connected apps

    Salesforce's 2017 will be headlined by its Lightning experience for managing connected apps

    Lightning serves as one of the brand's launchpads (and key strategies) for serving connected apps and the Internet of Things, which for its purposes, Salesforce refers to as the "Internet of Customers."  Elements of the developer-focused user experience has since been infused into some of the company's cornerstone products, such as Sales Cloud and Service Cloud.

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